The concept of the metaverse was created in by phone number data science fiction writer Neal Stephenson, in his book Snow Crash. However, the idea only began to be seriously discussed in recent years, with the advancement of technologies such as artificial intelligence, the internet of things and cloud computing. The metaverse has the potential to revolutionize many industries, from entertainment to education to e-commerce. However, there are still many open questions, such as user privacy and the security of shared information. Still, the metaverse is a growing trend and promises to transform the way we interact with the virtual world. How does the metaverse happen in the corporate environment? The metaverse has great potential to transform the corporate environment, driving the adoption of new technologies and improving work processes. Process automation is one of the main trends, allowing repetitive tasks to be performed by robots and freeing employees to focus on more strategic activities.
Virtual meetings and remote work are also an increasingly present reality in companies, facilitated by real-time communication technology and high-speed connectivity. This can reduce travel and infrastructure costs, in addition to increasing employee productivity and flexibility. Another advantage of the metaverse is the reduction in the likelihood of failures, since advanced graphics processing and network technologies guarantee greater stability and reliability of shared information. However, it is necessary to pay attention to document management and information security, as companies need to deal with large volumes of data and sensitive information. It is important to adopt protection measures such as data encryption, user authentication and regular backups. As we have seen throughout this reading, knowing how the metaverse works in the corporate environment is essential for company management to be aligned with market trends.