A question that came up a Phone Number List lot this year and that could serve as inspiration for you was “How to kiss?”. And here I thought I was the one who didn’t know anything…
If your content is well aligned with these questions, then you can receive two to four times more traffic and appear much faster on the first page of results from the first position.
Take note of this total trend for 2016: create content that answers questions. To find out what questions people are asking this on Google, use standard keyword analysis tools and/or Google Trends.
Attention, relevant content is not always content made with care, technical rigor, with infographics and impeccable spelling. Nor is the volume of words in the text or the number of existing paragraphs related to this. The greatest relevance of the content is calculated based on the synchronization of the text presented with the target keywords, mainly in the content title.
Try typing this keyword into the search engine: “how to kill a cockroach?”
rich-answerCheck what the result looks like. This is an example of a “rich owner”. Rich answers are Google's way of delivering content that answers exactly the question asked by the internet user, rewarding your answer with images, a link to your content and the first position in results.
The Google search engine is generating 32 to 35% of “rich awsers” results on the first page of results, which indicates how important this is for your SEO strategy.
Tests I carried out creating digital marketing campaigns indicate that content oriented to rich responses is indexed in up to five calendar days in search results.
Try asking these questions on Google and observe the search engine’s response:
Focus on the content. Be precise, concise and elegant;
Once everything is ready, link to your new content and wait for the results
What can't be missing from your content?
You must publish an image. The image file must have the same name as the target keyword (example: how-to-make-a-seesaw-beautiful.jpg) and the image must have the “alt” set to the same term as the target keyword;
The target keyword must appear in the text. Include your variants in the text;
The keyword must be in the title and coded H1;
Include other keyword variants. Use the “bold”, “italic”, H2 and H3 options;
Your content must link to other pages on your site (internal linking)
Techniques for creating relevant content follow the same principle of a defined hierarchical order. So, create your quality content, but always keep in mind that it will only appear when mentioned on other sites across the internet (link-building).